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User Generated
Content
Harvest the opinions and creativity of your audience,
add an extra dimension to their viewing experience by
including them fully in it. |
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The service above,
created for the BBC allowed the show, Football Focus,
to canvas opinion on various topical subjects and invited
the public to offer their video opinions that were delivered,
editied and shown on air, in near realtime. The simplicity
with which a video shortcode accessed via the 3G network
The concept was so sucessful that the BBC then used the
idea on a different show, Grandstand, to pose questions
to Prime Minister, Tony Blair. |
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